Technology: Web-based Software

HelloAsso

Written by Sonia Merlo on December 10, 2024.

HelloAsso supports the management of events, workshops, and activities, enabling tourism SMEs to easily promote and manage local events such as festivals, cultural activities, and guided tours. The tool integrates with payment systems and provides tools for attendee registration, ticketing, and marketing.

Key features of HelloAsso include:

Event promotion: simplifies the process of creating and sharing event pages for festivals, cultural activities, and guided tours.
Attendee registration: enables efficient management of participant details with a seamless registration system.
Ticketing solutions: offers options for selling, issuing, and managing tickets online.
Payment integration: supports secure payment processing for event fees, donations, or merchandise.
Marketing tools: includes features for email campaigns and social media integration to maximise event visibility.

For tourism SMEs, HelloAsso is an essential tool for organising and promoting events, enhancing community engagement, and offering visitors memorable local experiences. The platform’s user-friendly interface and integrated tools make it easier to manage all aspects of event planning and execution.

Zoho CRM

Written by Sonia Merlo on December 10, 2024.

Zoho CRM is a comprehensive cloud-based application that helps businesses, including those in the tourism sector, manage customer interactions and streamline workflows. The platform centralises customer data and provides tools for tracking, analysing, and enhancing customer relationships.

Key features of Zoho CRM include:

Lead management: enables lead scoring and tracking to identify high-potential customers.
Campaign management: tracks marketing campaigns and their effectiveness to optimise outreach efforts.
Workflow automation: simplifies repetitive tasks, such as email follow-ups and data entry, to improve efficiency.
Customer support integration: provides tools to manage customer inquiries and support tickets effectively.
Analytics and reporting: offers insights into customer behaviour, sales trends, and overall performance metrics.

For tourism SMEs, Zoho CRM is a valuable tool for personalising visitor experiences, improving marketing strategies, and increasing customer retention, ultimately enhancing their competitive edge in a customer-centric market.

Eviivo

Written by Sonia Merlo on December 10, 2024.

Eviivo is a cloud-based software designed for small hotels, guesthouses, and independent accommodation providers to manage bookings and reservations efficiently. The platform provides a centralised dashboard that integrates with multiple booking channels, including online travel agencies (OTAs), direct websites, and travel agencies, ensuring seamless synchronisation of reservations, availability, and pricing.

Key features of Eviivo include:

Channel management: real-time updates across booking platforms to avoid double bookings.
Rate and availability management: simplifies adjustments to pricing and room availability.
Customer Relationship Management (CRM): tracks customer data and preferences to enhance guest interactions.
Payment processing: offers secure options for handling payments and deposits.
Analytics tools: provides insights into booking trends and performance metrics to inform decision-making.

Eviivo is designed to simplify daily operations, optimise revenue management, and improve the overall booking experience for both accommodation providers and their guests.

Viator

Written by Daniella Florio on December 9, 2024.

Viator is a platform that offers bookable travel experiences across Italy, including guided tours, excursions, and local activities in various cities. It provides a wide range of experiences such as visits to iconic landmarks like the Colosseum, Vatican, and Pompeii, as well as personalized tours of art galleries, museums, and historical sites. Viator also offers unique local experiences like cooking classes, wine tastings, and outdoor activities such as hiking and cycling in scenic areas.

The platform allows travelers to book activities based on their preferences, with options for private or group tours. Viator also offers skip-the-line tickets for popular attractions, making it easier to avoid long queues. The website and mobile app are user-friendly, allowing easy booking and management of activities, and often include flexible cancellation policies.

Viator is an ideal platform for travelers looking to enhance their trip to Italy by booking memorable and authentic experiences.

Museiitaliani

Written by Daniella Florio on December 9, 2024.

Museiitaliani is a web platform that provides information on over 400 museums and cultural sites across Italy, including museums, art galleries, public and private collections, and archaeological sites. The website offers comprehensive details on opening hours, entry methods, ticket prices, ongoing exhibitions, and special events. It also includes information about additional services, such as guided tours, accessibility for people with disabilities, and educational programs.

The platform allows tourists to easily search for museums based on various criteria, such as location (city, region, province) or type of collection (art, archaeology, history, science), making travel planning easier. In addition to providing practical access to information, Museiitaliani also supports the discovery of lesser-known cultural heritage, encouraging sustainable tourism. This helps distribute visitors more evenly between major cities and less crowded locations, benefiting the local economy.

The platform is available in several languages, making it accessible to both Italian and international tourists. Museiitaliani is a valuable tool for those looking to explore Italy’s rich cultural heritage, offering a preview of current exhibitions and allowing visitors to better plan their experience and participate in unique events.

In summary, Museiitaliani is a key resource for cultural tourism in Italy, simplifying visits to museums and promoting the enhancement of the country’s artistic and historical heritage.

Visit Cyprus

Written by Marios Demosthenous on October 7, 2024.

The website of the Deputy Ministry of Tourism provides a variety of tools for individuals to navigate and identify their activity of interest. Categories varied, from cycling to climbing, hiking to bird watching, and sites of interest. Cycling tours can be selected based on the region, the type of bike and type of surface. Hiking tours can be selected based on the type of path, if it is either linear or circular, the length, and the level of difficulty.

efikardou

Written by Marios Demosthenous on September 5, 2024.

The platform is dedicated to the holistic digitization of the enchanting village of Fikardou, Cyprus. This web-based tool offers three main virtual tours.
1. A 360 view of the inside of a traditional house
2. A 3D/virtual tour of the village
3. A 360 view tour of the village

Travel2Fit for direct sales and marketing workflows optimization

Written by Anastasia Sakkoula on August 28, 2024.

Travel2Fit is a proposal and quoting platform that empowers travel professionals (i.e. hoteliers, property/villa managers, travel agents, tour operators) to optimize their direct sales and marketing workflows, and deliver value from the moment a customer supplies his personal needs. The software solution allows them to build, manage, track, and update beautiful url-based travel proposals and quotes within minutes, accelerating the Request for a Proposal/Quote (RFP, RFQ) process. This way, Travel2Fit enhances the operational efficiency by shortening the sales cycle, simplifying approvals, cutting down costs, and eliminating errors. Furthermore, Travel2Fit platform provides the possibility to up-sell and cross-sell services and has an intuitive user-interface, thus it is accessible for even the least tech-savvy travel professional. On the top of that, the tool provides a Business Intelligence dashboard with advanced analytics leading to an increased business awareness and data-driven decision support capacity. Travel2Fit proposals and quotes can serve as branded e-booklets with rich and engaging destination content which impresses the travellers and increases the likelihood for an emphatic “yes”. Travel2Fit aspires to become an essential tool in the daily life of every modern travel professional by automating and streamlining the sales and marketing process of tailor-made products and services.

Destination Management System

Written by Anastasia Sakkoula on August 28, 2024.

The Destination Management System Deskline 3.0 is a software that manages the information, resources and services of a tourist destination in an integrated way and implements its information, hospitality, promotion and marketing policies, automating the processes and activities of tourism organizations. It allows the dissemination of contents to information offices, territorial and thematic portals, web applications and commercial channels of all the players in the tourism system. The main features of this DMS consist in the management of all tourist services in a single database and the connection of the latter with the main channels of information distribution and marketing of tourism products

Decision-support tool (DST) to Reduce the Consumption and Disposal of Single-use Plastics in the Tourism Industry

Written by Anastasia Sakkoula on August 28, 2024.

The project: Reducing the Consumption and Disposal of Single-use Plastics in the Tourism Industry in Cyprus, Greece and Malta, has created an online digital tool that will help touristic establishments reduce and replace their Single Use Plastics. This project is funded by Iceland, Liechtenstein and Norway through the EEA and Norway Grants Fund for Regional Cooperation. The project aims to reduce the adverse effects of human activities on the environment, by supporting tourism establishments in Cyprus, Malta and Greece to reduce consumption and disposal of single-use plastics (SUP) in line with EU Directive 2019/904, by replacing commonly used SUP with environmentally friendlier, readily available and affordable alternatives. The decision-support tool (DST) aims to support establishments with making a transition from single-use plastic (SUP) products to alternative products, which are environmentally friendlier. Users can enter data on their current consumption of SUP and are provided with suitable alternatives to consider. All products are compared in terms of their environmental impacts across their life-cycle, balanced against other parameters, such as economic costs and legislative obligations, so that this tool can best support decision making for users. This is important because in some cases, SUP alternatives make environmental sense, while in other cases, SUP alternatives might not necessarily be environmentally friendlier (e.g. they might have higher demands for energy and water use).